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Granuband Tire Machine

Making advanced industrial hardware usable in real operations

Situation

Granuband processes around 60 million tires per year for resale and recycling. To prepare for a future shortage of highly specialised inspectors, they invested in an advanced inspection machine. The machine combined German-built hardware with third-party software. It was originally designed for tire storage classification, not for Granuband’s more complex use case, which involves mostly worn-out tires.

Challenge

  • Machine classifications didn’t match operational reality
  • Frequent and unexplained machine failures
  • No insight into why tires were rejected
  • Strong dependency on a small group of highly trained specialists
  • Misaligned expectations between Granuband, hardware, and software suppliers

What we did

We acted as Granuband’s technical partner and bridge between management, operations, and suppliers.

  • Aligned strategy with management and operational reality on the floor
  • Analysed how the machine, software, and classification filters actually worked
  • Aligned suppliers and Granuband around realistic technical capabilities
  • Improved and extended filter mechanisms using real inspection data
  • Built an override interface for inspectors when visual nuance mattered
  • Designed a guided inspection flow for faster onboarding of new staff
  • Implemented a central data layer and management dashboard

Result

  • Resolved frequent read issues, resulting in a high rate of successful machine reads
  • Faster and easier onboarding of new personnel
  • Reduced dependency on retiring specialists
  • Clear insight into machine performance and return on investment
  • A system that supports daily operations and aligns with Granuband’s growth strategy
Tire specialist classifying the tire for resell or recycling

Tire specialist classifying the tire for resell or recycling

Granuband's management analyzing machine performance on-site

Granuband's management analyzing machine performance on-site

Tire classification screen next to machine

Tire classification screen next to machine

On-site testing at Granuband

Inspecting machine performance at Granuband in Amsterdam

Inspecting machine performance at Granuband in Amsterdam

Granuband and D3CISIVE inspecting hardware and software performance. Tire manually checked by specialist

Granuband and D3CISIVE inspecting hardware and software performance. Tire manually checked by specialist

On-site inspecting of the machine while discussing possible improvements

On-site inspecting of the machine while discussing possible improvements

Yannick explaining updates to the app on an industrial touch screen next to the conveyor belt

Yannick explaining updates to the app on an industrial touch screen next to the conveyor belt

Team

Yannick Caron

Yannick Caron

Digital Product Strategy & Frontend Development

Thomas de Jong

Thomas de Jong

Solution Architecture & Backend Development

Remi Caron

Remi Caron

CTO & CIO

Technologies